Northwestern Qatar’s Media Majlis Museum examines impact of memes

DOHA: The Media Majlis Museum at Northwestern University in Qatar will explore Internet memes through the lens of measurement in its 10th exhibition,...

DOHA: The Media Majlis Museum at Northwestern University in Qatar will explore Internet memes through the lens of measurement in its 10th exhibition, “Memememememe,” opening on September 1, 2025, and running through December 4, 2025.

Curated by Jack Thomas Taylor, curator of art, media, and technology, and Assistant Curator Amal Zeyad Ali, the exhibition examines how. digital memes serve as cultural barometers, emotional shorthand, and vehicles for political commentary that influence contemporary consciousness.

Through four interconnected themes —Mass, Length, Time, and Volume— it looks at how these small yet powerful units of culture spread, mutate, and measure our collective thought.

“As a university museum integrated in NU-Q’s academic mission, the Media Majlis Museum blends scholarship, art, and media to make a fuller sense of the world we live in,” said Dean and CEO of Northwestern Qatar, Marwan M. Kraidy.

“Memememememe takes something we encounter every day—memes—and asks us to look deeper at how they shape the way we think, connect, and communicate. It’s a critical conversation about digital culture that bridges global and regional voices, and one that expands our understanding of the forces shaping the digital world.”