
Nepo babies have taken over fashion in force — here are the celeb kids dominating NYFW runways, big ad campaigns and magazines in 2025
NY Post
Fashion’s putting on heirs.
From catwalks to campaigns, from haute magazines to New York Fashion Week, a fresh crop of celebrities’ kiddies — those ever-notorious “nepo babies” — are storming the scene.
It’s a 2025 takeover that’s spotlighting a new wave of Gen Z, Gen Alpha and Gen Beta hotshots, some still in diapers, owing to the popularity of their VIP parents (or grandparents), rather than their own blood, sweat and top-tier tears.
Nepotism at its finest.
And haters aren’t happy about it.
Apple Martin, 21, daughter of Oscar winner Gwyneth Paltrow and Coldplay frontman Chris Martin, is the latest luminary of luxe lineage to ink a designer deal.
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