Mitsubishi tries to reinvent itself with SUV debut on Amazon
CNN
Mitsubishi unveiled its fully redesigned Outlander SUV on Amazon Live, a the streaming service operated by the online retailer, on Tuesday evening.
Mitsubishi's emailed invitation to the Outlander debut featured a picture of an oversized Amazon shipping box sitting in a driveway. The automaker did not announce any other plans to work with Amazon to market the Outlander or any of its other models. As part of a larger effort to revamp its lineup, Mitsubishi introduced a completely new version one of its most popular models in the US. The new Outlander is slightly bigger than before and has new grille, headlight and taillight designs that emphasize the SUV's added width.More Related News