Minimal discounts, long wait for cars this festive season

The automakers in India are hoping for better-than-expected sales of cars during this festive season, while customers might face disappointment when it comes to car deals.

The festive season has arrived and all eyes are on the massive discounts and new launches. It's that time of the year when one waits to buy new cars and other products at low cost, availing exciting deals and vouchers. However, this year is different when it comes to deals on cars. If you were looking to buy a car during Dusshera, you are headed for a disappointment.

Many parts of India will witness the festive cheer this weekend and the automakers are hoping for better-than-expected sales. Here's why: