Meta Launches Campaign With Centre To Combat Online Scams In India
NDTV
Meta is running a content series in partnership with Instagram creators to raise awareness on how people can spot scams and protect themselves with Meta's safety tools.
Meta has launched its safety campaign 'Scam se Bacho' in collaboration with the Ministry of Electronics and Information Technology (MeitY), Indian Cybercrime Coordination Centre (I4C) and Ministry of Information and Broadcasting (MIB) to educate people on how to stay safe from online scams and promote safer digital practices.
In line with the Government's goal to combat the rising cases of scams and cyber frauds in the country, Meta on Thursday unveiled its two-month-long campaign at a launch event in the capital, which includes an integrated national consumer awareness campaign around online safety and security in 9 Indian languages, informative talk shows on Doordarshan, and training sessions designed to enhance the capabilities of law enforcement officers nationwide.
Kicking off the national campaign, Meta has released an educational film featuring Bollywood star Ayushmann Khurrana that showcases the most common scams that people face in their daily lives and encourages people to stay alert and exercise caution to combat scams.
