Matchmaking Is Making A Resurgence In The Dating World
Newsy
In this segment of "Love Life," Newsy's "In The Loop" explores the resurgence of matchmaking to find love in today's culture.
The idea of matchmaking was the subject of shows like "The Millionaire Matchmaker," which ran for eight years starting back in 2008, and "Indian Matchmaking," which recently released its second season. Matchmaking has also made its way into movies, like in "Fiddler on the Roof" and "Mulan".
However, matchmaking beyond the big screen is still a bit misunderstood. It has a long history in many cultures, and it's something that many people are turning to today.
According to IBIS World, the dating services industry has grown over the last decade: from a billion-dollar industry in 2012 to being worth over $4 billion in 2022. Matchmaking services will account for 21% of the revenue this year.
