Maruti Suzuki reports 32 percent sales dip, Five reasons why it's not the favourite carmaker in India anymore

Data reveals Maruti Suzuki, that once enjoyed a market share more than 50 percent, has failed to touch the pre-pandemic sales mark ever since COVID-19 has hit the market. 

Maruti Suzuki, India's largest automaker by volume is slowly losing the market share it had built over the years. Starting with operations in 1983, Maruti became Maruti Suzuki and also India's favourite carmaker, capitazlizing the growing affinity of Indians towards the value-for-money budget cars. With 8 hatchbacks on offer, Maruti Suzuki is the single largest maker of highest selling body-type in the country. Not only this, despite bifurcating Nexa from Arena to sell more premium products, all the cars from Maruti's stable are priced below Rs 10 lakh (ex-showroom, starting price).

Despite all these factors, Maruti Suzuki is not doing good when it comes to sales in the recent months. In October 2021, Maruti's sales fell over 24 per cent on a year-on-year basis. Total sales of the brand stood at 138,335 units in October 2021 as compared to 182,448 units sold during the corresponding period of last year. This is despite highest-ever monthly exports of 21,322 units in October 2021.

Also read: All-new Celerio to be India's most fuel efficient petrol car says Maruti Suzuki