Mambacita clothing line in honor of Gigi Bryant sells out in less than a day

After losing her husband, Kobe Bryant, and daughter, Gigi, last year, Vanessa Bryant has often turned to social media to remember and honor them. On Saturday, Bryant remembered Gigi on what would be her 15th birthday and launched a fundraiser in her honor. She partnered with a female-owned clothing company to design a line inspired by Gigi.

Bryant said 100% of the proceeds would go to "Mamba and Mambacita Sports Foundation, which is dedicated to creating positive impact for underserved athletes and young women in sports."  Bryant founded the foundation in memory of her husband and daughter. Kobe coached Gigi's Mambacita basketball team. The two were killed in a helicopter crash in 2020, alongside seven other people, including fellow coaches and players on the youth team.