MakeMyTrip Launches NFTs To Reimagine Tourism
NDTV
MakeMyTrip has launched a limited-edition immersive NFT series, which showcases some of the best-known travel destinations in India.
MakeMyTrip, the Indian online travel company, is the latest entrant into the world of Non-Fungible Tokens (NFTs). The company has launched a limited-edition immersive NFT series, which showcases some of the best-known travel destinations in India.
The NFT series, titled 'Virtual Vacations', will be available on a first-come, first-serve basis, and there will only be 25 owners of every NFT art piece, the company stated on its app.
The first batch of collectables captures the seen and unseen beauty of Goa, Rajasthan, Odisha, Meghalaya, Ladakh, Jammu and Kashmir, Andaman and Himachal Pradesh. At the time of writing, the NFT art pieces depicting Goa, Ladakh and Kashmir - 3 of India's most prominent tourist destinations - were already sold out.
The proceeds from the sale of these NFTs will support sustainable tourism projects in India.
