
Luxury shopping driving tourism growth, helps diversify economy
The Peninsula
Doha: Doha is rapidly emerging as a popular destination for luxury shopping, with high end stores playing a significant role in boosting tourism in th...
Doha: Doha is rapidly emerging as a popular destination for luxury shopping, with high-end stores playing a significant role in boosting tourism in the country.
Industry leaders emphasise that this push is part of Qatar’s broader strategy to diversify its economy and capture a larger share of the region’s tourism and retail spending.
According to the Oxford Business Group’s 2025 Report on Retail in Qatar, both e-commerce platforms and luxury retail outlets have gained momentum, buoyed by rising tourist arrivals and the country’s successful hosting of global events.
Speaking to The Peninsula, retail experts highlighted that luxury retail is no longer just a niche market in Doha as it has become a strategic pillar of the capital’s economic diversification plans.
“Visitors from across the GCC are increasingly choosing Doha as their shopping destination, not just Dubai,” said Mohammed K P, a senior retail analyst. “They are drawn to our curated mix of international fashion houses, tax-free shopping opportunities, and the unique cultural experiences that accompany a trip here.”













