Italian Influencer Chiarra Feragni Fined $1 Million Over "Misleading" Charity Cake Campaign

The controversy surrounding the situation prompted Prime Minister Giorgia Meloni to address the issue over the weekend.

An Italian influencer was fined $1 million for promoting a pink-branded Christmas cake to her followers last year, claiming that the proceeds would be donated to charity. However, Italian authorities assert that the promised donation never materialised.

Chiara Ferragni who has almost 30 million followers on Instagram, has now apologised for misleading consumers over purchases of a Christmas cake, BBC reported. 

The media outlet said that the cake's producer had given money to the hospital months before launching it. The influencer has now promised to donate $1 million to the Regina Margherita Hospital.