Instagram accounts for teens go PG-13

New York: Instagram recently tightened content filtering for teen accounts to be in tune with PG 13 ratings standards used for films. The move come...

New York: Instagram recently tightened content filtering for teen accounts to be in tune with PG-13 ratings standards used for films.

The move comes as Meta and other social media platforms face pressure to show they aren't putting profit and engagement over the well being of users, especially children.

Instagram touted the content filtering enhancement as the most significant update to its Teen Accounts since they were launched in September of last year.

The result will be that teens at Instagram might see the same level of mature content found in movies with the voluntary PG-13 rating, introduced by the Motion Picture Association of America in 1984.

PG-13 ratings in US theaters warn parents when there are scenes in movies that may not be deemed suitable for chidren younger than 13 years of age.