Humane society’s rebranded 50/50 draw gets underway in Guelph
Global News
The Lucky Paws 50/50 jackpot is over $15,000 and the winning ticket will be drawn on May 17. Proceeds will go back to the Guelph Humane Society.
The Guelph Humane Society’s rebranded 50/50 draw is officially underway.
The six-week draw began on April 1 and is in support of abandoned animals in Guelph and the surrounding area.
Jane Dawkins, communications and community engagement director for GHS, explains why the fundraiser underwent a rebranding.
“We wanted to do something special with our lottery that sort of had life and would appeal to our audiences, and we thought it was a really fun way to go with Lucky Paws lottery and it’s been really wonderful so far since we launched,” Dawkins said.
Since joining the humane society in 2022, Dawkins said this has been the organization’s fastest growing lottery.
Currently the lottery jackpot is sitting at more than $15,000. The fundraiser guarantees a minimum grand prize of $5,000, in addition to five early bird draws worth $500 each.
The first early bird draw is on Friday and goes until May 10. In its fifth week, there’ll be a special $200 bonus prize from Dogtopia.
She said all proceeds will go back to the organization.
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