How Vijay Sethupathi's Naduvula Konjam Pakkatha Kaanom spearheaded a change in Kollywood. On Monday Masala
India Today
Director Balaji Tharaneetharan's Naduvula Konjam Pakkatha Kaanom, starring Vijay Sethupathi and Gayathrie, will turn 9 on November 30. In this week's Monday Masala, we see how the film brought in a new wave of cinema.
Let's rewind time and go back to 2012. It saw the rise of Vijay Sethupathi, directors Balaji Tharaneetharan, Nalan Kumarasamy, and several other promising talents in Kollywood. Coming to Sethupathi, he had the Midas touch back then and scored back-to-back hits. More importantly, every single film he chose pioneered a change and brought in a new wave of cinema.
One such film is director Balaji Tharaneetharan's Naduvula Konjam Pakkatha Kaanom. This little gem is based on a true story. It is about a young man named Prem Kumar who gets hit by a cricket ball and experiences retrograde amnesia two days ahead of his wedding. He doesn't remember his fiance. How do his friends cover up the incident? Will Vijay Sethupathi gain his memory back?
