How this ‘ugly’ Christmas doll became the ‘most wanted stuffed toy’ of the year
NY Post
Devin Silva was at their local CVS in Washington shopping for some late-night ice cream when they spotted it.
Cookie was hanging from a shelf and, unbeknownst to Silva, they were about to make the “ugly” stuffed gingerbread keychain from the toymaker Ty, which keeps selling out nationwide, a sensation.
After purchasing the plushy for a few bucks, they documented the creepy-looking plushie’s day-to-day life on X — alternating between gorging on junk food and bedrotting and bringing it along to their job.
Their posts unexpectedly went viral and caused the toy to sell out, earning Cookie the title of “most wanted stuffed toy of 2024.”
“I never imagined it would get this big,” Silva, 18, told The Post. “It’s so crazy.”
Cookie, which is part of Ty’s seasonal Beanie Belly collection and typically retails for $4.99, is adorned with a goofy smile, blue eyes, a red gumdrop nose, multi-colored buttons and white trim made to look like icing.
