
How the Case of Gabrielle Petito Galvanized the Internet
The New York Times
The disappearance of a 22-year-old woman sparked national interest, in large part because of the online sleuthing of amateur detectives.
Hundreds of thousands of people are reported missing in the United States every year. But it’s rare for a single case to capture the public’s attention — and galvanize individuals to take action — as the disappearance of Gabrielle Petito has.
In July, Ms. Petito, 22, embarked from New York on a cross-country road trip with her fiancé, Brian Laundrie, 23. As they made their way out West in a white Ford van, the couple posted photos and videos of their journey on Instagram and YouTube. Then, on Sept. 1, Mr. Laundrie returned from the trip alone. Ten days later, Ms. Petito’s family reported her missing.
The case has become a national sensation, in large part because of the awareness generated by people who are watching it unfold on social media. Each new development has been followed by flurries of explainer posts and videos from would-be detectives on TikTok, Instagram and Twitter, who have seen their follower counts balloon. Theories have been debated and debunked. And an influencer couple may have helped locate remains that fit the description of Ms. Petito.
