Hidden gem The Grocery Outlet helps fight rising food prices and waste
Global News
Carolyn Boiani and her sister run The Grocery Outlet, a retail store that sells products for up to 70 per cent off.
When Carolyn Boiani’s business blew up on Tiktok, she had no idea how much buzz it would bring in.
Boiani and her sister run The Grocery Outlet, a retail store that sells products for up to 70 per cent off.
Their first location opened in Oshawa, Ont., in 1998. Now, the sisters run 12 locations across the province.
Since their Tiktok virality earlier this year, Boiani said the exposure has brought them much-welcomed business.
“It’s been crazy,” she said. “The last couple of months have been some of the busiest we’ve ever been.
“It’s been a great learning experience, and fabulous that so many more people are discovering us.”
Despite their low prices, Boiani said there is no compromise on the quality of their products. The stores aim to sell name-brand, high-quality products at a lower price.
“Perhaps it coding dating, perhaps a discontinued SKU (stock keeping unit), or an overproduction, so that product would have normally gone into a landfill,” she said. “It’s perfectly good product, and so we purchase it from them at a greatly produced price and we offer it for sale.”