HHS debuts ads for updated Covid-19 booster, focusing on adults 50 and older
CNN
As part of the White House's Covid-19 response plan for the fall, the US Department of Health and Human Services is debuting a video ad to encourage people to get the updated Covid-19 booster shot -- especially those who are 50 and older.
In the new video advertisement from the public education campaign, released Thursday and titled "At Risk," text reads "9 out of 10 Covid deaths were people over 50" and "vaccines lower the risk of death," as music plays in the background. "So get your updated Covid vaccine. Now."
An English version of the ad begins airing on television Thursday, and a Spanish version will air beginning Monday, according to HHS. These ads, first reported on CNN, also will go live on radio and online, and a print campaign is expected Monday.
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