Here today, gone tomorrow: China's vanishing livestreamers
CNN
The sudden rise and fall of China's most famous online influencers underscores the vulnerability of those who depend on the internet for their livelihood in the world's second-largest economy.
The 30-year-old livestreamer, also known as Austin Li, was, until recently, one of China's biggest internet celebrities, with 64 million followers on Taobao, an online shopping platform. He once sold 15,000 lipsticks within 5 minutes in a sales competition against Alibaba founder Jack Ma, winning himself the nickname "China's lipstick king."
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