'Gold Rush' for Stockholm with Taylor Swift Eras tour
The Peninsula
Stockholm: Stockholm on Friday welcomed Taylor Swift for the second leg of her European Eras Tour that has boosted the city s economy but also brought...
Stockholm: Stockholm on Friday welcomed Taylor Swift for the second leg of her European Eras Tour that has boosted the city's economy but also brought Swiftflation and a struggle to get a hotel room.
The weak Swedish currency, the krona, means tickets for Swift's three Stockholm dates are more affordable than elsewhere for many foreigners.
Fans around the world seem to have heeded Swift's lyric "Grab your passport and my hand", with "Swifties" from 130 countries flocking to Stockholm. Many queued through the night outside the Stockholm arena before the US star's first concert Friday.
"In total we will see approximately 150,000 people attending the concerts in Stockholm. Of them, 120,000 will be traveling to Stockholm," Stockholm Chamber of Commerce chief economist Carl Bergkvist told AFP.
"They will be spending approximately half a billion Swedish kronor ($46 million) during their stay here in Stockholm," he said.
