God’s own cinema
The Hindu
The growth of Malayalam cinema post-pandemic
Switch on the smart TV or tablet. Get some snacks ready. And, start watching a Malayalam film.
This has been the schedule of many cinephiles in the last year and a half, since the many pandemic-infused lockdowns made them dig up film material that they normally wouldn’t.
Leading Malayalam stars like Mohanlal and Mammootty are still around making interesting films, but the new crop of actors, backed by directors with some offbeat quirky ideas, are churning out content that seems to have got everyone’s attention. Thanks to their availability on OTT platforms, many films are being binge-watched by audiences and remake rights are being sought after. A spurt that probably started since Premam, a 2015 Malayalam film that did exceedingly well in other regions as well, has gained a lot of momentum since the outbreak of the pandemic. If films like Ayyapanum Koshiyum, Varane Avashyamund and Trance were among the much-loved movies of 2020, this year has also been good for both theatricals and OTT releases.

The design team at The Indian Twist works on the spontaneous artworks by children and young adults from A Brush With Art (@abwa_chennai) and CanBridge Academy (thecanbridgeacademy), “kneading” them into its products, thereby transforming these artworks into a state of saleability. CanBridge Academy provides life skill training to young adults with autism. And ABWA promotes “expression of natural art in children with special needs”.












