Generation Amazing champions sports for good at United by Sports Forum at Paris Olympics

Paris, France: Generation Amazing Foundation (GA) participated in the United by Sports Forum, a global conference focused on the social inclusion of y...

Paris, France: Generation Amazing Foundation (GA) participated in the United by Sports Forum, a global conference focused on the social inclusion of youth through sports, held at the Jardin d’Acclimatation in Paris. Taking place one day before the Opening Ceremony of the Paris 2024 Olympics, the conference underscoredthe critical role of sports in promoting social inclusion and gender equality, aligning with the principles and values championed by the Olympic and Paralympic movements.

With opening remarks made by the French Minister of Sport, Amélie Oudéa-Castéra, the United by Sports Forum convened key figures from sports organisations, international institutions, NGOs, and international athletes. The forum facilitated discussions on the role of sport in social inclusion, the sharing of best practices, the formation of new alliances, and the strengthening of collective ambitions in this field.

Sharing the stage with executives from Lacoste and La Compagnie des Alpes, GA Executive Director, Nasser Al-Khori, highlighted Generation Amazing's significant contributions as a human and social legacy initiative of the FIFA World Cup Qatar 2022™. Al-Khori highlighted the foundation’s success in engaging and empowering youth, emphasising the transformative impact of Goal 22, a groundbreaking year-long global exchange program for youth empowerment and sports development that kicked off atthe FIFA World Cup Qatar 2022™ andculminatedattheClosing Summit during the CONCACAF Gold Cup 2023 in Miami, Florida.

“Goal 22 was the first program of its kind to be hosted alongside a FIFA World Cup, engaging young leaders from 32 World Cup participating nations in a year-long global exchange and showcasing the kind of sport for development legacy and social impact that can emerge from mega sporting events,” said Al-Khori. “Through this programme, young leaders developed sport-led projects that address critical community challenges such as mental health, social cohesion, and gender equality, receiving grants and expert feedback to turn their ideas into reality.” Together, foundations like ours and private sector partners can empower communities and create sustainable social impact through sports.”