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From India To Nigeria, Youngsters Choose The App Route To Invest

From India To Nigeria, Youngsters Choose The App Route To Invest

NDTV
Wednesday, November 10, 2021 06:06:07 AM UTC

In India, the investment revolution has been aided by a boom in "demat" accounts, easy-to-open electronic accounts for holding financial securities, equity or debt.

There's a new generation of investors in town. They're young, they get their tips on YouTube, and they're armed with apps that make the stock markets more accessible than ever before.

US investment app Robinhood has made a splash in the West with its mission to open the markets to "everyday people", but from Nigeria to India, Gen Z are flocking to homegrown equivalents.

"I don't really care about my college, to be honest. It's all market, market and market," said Delhi student Ishan Srivastava, who started trading last December.

Srivastava uses a handful of Indian trading apps, including Zerodha and Upstox, and often gets his financial advice from YouTube. The ambitious 20-year-old hopes to build a diverse investment portfolio and then retire by 45.

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