Forget Friday Night Lights: High School Stars Seek a Better Deal

With college athletes now allowed to profit from their name, image and likeness, high school athletes are also looking to cash in.

Quarterback Quinn Ewers of Southlake, Texas, was expected to lead his city’s storied high school team this fall in its quest for another state championship as the nation’s top football prospect. Instead, on Aug. 2, Ewers announced that he would graduate early, skip his senior season at Carroll High School and enroll at Ohio State to pursue the starting quarterback job there and potentially hundreds of thousands of dollars in endorsement deals that N.C.A.A. athletes are now free to negotiate. Ewers, 18, said on Twitter that he was motivated, in part, by frustration over a new Texas law that prevents high school athletes from signing similar agreements.