Ford US sales in April jumps 16%

Chicago:Ford Motor Co. reported Thursday that it sold 208,675 new vehicles in the United States in April this year, compared with 179,588 sold in Apri...

Chicago: Ford Motor Co. reported Thursday that it sold 208,675 new vehicles in the United States in April this year, compared with 179,588 sold in April 2024, up 16 percent year on year.

The US automaker attributed the record growth to its "From America, For America" employee discount pricing campaign, in which it is offering savings of roughly 2,000 US dollars to 10,000 dollars per vehicle on most of its lineup to counter the negative impact of the 25-percent tariffs on imported vehicles. The campaign will run through the July 4 weekend.

To be specific, Ford's sales of electrified vehicles including hybrids in April rose 8.4 percent to 28,190; truck sales came at 116,955, a 19-percent jump from a year ago; Ford pickups sales increased 23 percent; and Ford SUVs sales were up 10 percent.

Nevertheless, Ford's all-electric vehicles fell 39 percent in April. A Ford spokesperson attributes the poor EV sales to the model year changeover and low supply on dealer lots.

Gas- and diesel-powered vehicles make up 86 percent of Ford's US sales in April.