FMCG industry recovers on higher urban consumption: Report

Data analytics firm NielsenIQ said the overall consumption has revived as unit volume has increased on a sequential basis in the April-June quarter but on an annual basis, it had a negative growth of 0.7% in the latest quarter under review.

“The country’s FMCG industry reported a 10.9% growth in terms of value in the June quarter, helped by a rise in consumption even though the rural markets remained sluggish in non-food segments,” says a report.

Data analytics firm NielsenIQ on August 2 said the overall consumption has revived as unit volume has increased on a sequential basis in the April-June quarter but on an annual basis, it had a negative growth of 0.7% in the latest quarter under review.

In the April-June 2022 period, the urban markets revived with positive volume growth of 0.6% but the rural markets reported a negative growth of 2.4%.

"The industry also observes positive momentum in volume along with price-led growth. The volume growth which was – 4.1% in last quarter (January-March) has improved to some extent at – 0.7% in (April-June) 22," NielsenIQ said in its FMCG Quarterly snapshot report.

Inflation continued to hit FMCG industry ‘hard’ in June quarter: GCPL

NielsenIQ Managing Director – India Satish Pillai told PTI that there has been a double-digit price growth in the last five quarters, owing to factors such as inflation and other macro economic variables.