Floward sets two Guinness World Records titles as it commemorates the UAE’s 50th National Day
Gulf Times
Floward has made it a November to remember and commemorated the UAE’s Year of the Fiftieth by breaking the Guinness World Records titles for the Largest Flower Number and Largest Flower Word all in one day on 25th November 2021.
Floward has made it a November to remember and commemorated the UAE’s Year of the Fiftieth by breaking the Guinness World Records titles for the Largest Flower Number and Largest Flower Word all in one day on 25th November 2021.
Floward, the go-to online flowers and gifts destination in MENA and the UK, has marked the historic occasion of the United Arab Emirates’ 50th National Day with a historic achievement of its own. The brand broke two Guinness World Records™ titles for the Largest Flower Number and Largest Flower Word, when they spelled out ‘UAE 50’ at Address Montgomerie hotel on Wednesday, 25th November.
A team of 25 Floward designers took over 6 hours hours to complete the monumental task of assembling the world’s Largest Flower Number and Largest Flower Word, using a total of 16,491 roses across both attempts. The entire process was carried out under the watchful eyes of Guinness World Records™ team of Official Adjudicators, who scrutinised every aspect of the record attempt from start to finish. The finished record-breaking piece, standing 3.6 metres high, was a true work of art and a fitting tribute to UAE’s Year of the Fiftieth.
Floward CEO, Abdulaziz B. Al Loughani said: “To break not one, but two Guinness World Records™ titles in one day is a true testament to the hard work, dedication and collective creativity of each and every member of the Floward team. As the UAE celebrates its fiftieth year, we are delighted to pay homage in such a unique and memorable way. Our record-breaking end to 2021 here in Dubai is the perfect way to begin a new chapter of exponential growth across the MENA region, as we set our sights on even bigger things in 2022.”
