Driven by data, Oracle and Red Bull extend F1 title partnership
The Straits Times
LONDON, Feb 26 - Oracle and Red Bull Racing announced on Thursday a multi-year extension of their data-driven Formula One title partnership and heralded a 'ground-breaking' AI-powered strategy agent for the sport's new era starting in Australia next week. Read more at straitstimes.com.
LONDON, Feb 26 - Oracle and Red Bull Racing announced on Thursday a multi-year extension of their data-driven Formula One title partnership and heralded a 'ground-breaking' AI-powered strategy agent for the sport's new era starting in Australia next week.
No financial details were given for the continuation of a deal that started in 2022 and was reported at the time as being worth $300 million over five years.
"We've done some really cool stuff with AI and there's a lot more to come," the software giant's co-CEO Clay Magouyrk told Reuters.
"We're big racing fans. We believe in F1 as a way to actually prove our technology.
"I think that having a proving ground like this is incredibly valuable as we look at how AI evolves."
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