DNC launches new ad campaign as Biden and Democrats seek to sell Covid bill to Americans
CNN
The Democratic National Committee, in cooperation with the Biden White House, will kick off a sweeping effort to sell the newly signed Covid-19 relief package to a politically divided American people on Friday, releasing a new national ad bragging about the bill along with a detailed guide on how Democrats across the country should tout the legislation.
The multi-prong effort is aimed at turning the bill into something Democrats can run on, not run away from, in the coming years, including in the politically critical 2022 midterms. The ad, which is set to run nationally, in battleground markets and digitally in the coming weeks, is the centerpiece of the broader effort, which aims to turn the job of touting the bill into an "all of party" effort. "If someone is running for dog catcher in Des Moines, or running to register deeds in Wyoming, we want them to talk about this," DNC spokeswoman Adrienne Watson said. "In fact, we will make sure they are armed to the teeth with what it does and why it's so historic."
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