Delhi Police's Witty Road Safety Post Goes Viral, Garnering Praise
NDTV
By using social media effectively, Delhi Police is proving that spreading awareness can be both informative and entertaining.
Delhi Police aren't just known for keeping the capital safe; they've also earned a reputation for their creative and impactful road safety campaigns on social media. If you look at your keyboard while driving, the thing between Q and R will meet you with a challan.#RoadSafety@dtptraffic
Ditching dry lectures, they use humour, pop culture references, and even special occasions like festivals, new year celebrations, and leap years to grab attention. Their messages are clear: follow traffic rules, don't drink and drive, and prioritise safety. This unique approach resonates with the public, making road safety awareness more engaging and memorable.
Today, law enforcement used clever language to convey a message about road safety through a social media post. The police department stated, "If you look at your keyboard while driving, the thing between Q and R will meet you with a challan."