Cyber Monday 2023: All You Need To Know About The Online Shopping Event
NDTV
Similar to Cyber Monday, Black Friday was conceived by companies as a way to drive sales during the holiday season between November and December in the lead-up to Christmas.
Cyber Monday is a major shopping event that takes place the Monday after Thanksgiving and its counterpart sales day, Black Friday. Cyber Monday which falls on November 27 this year, has become a lucrative day for retail sales in the United States, and online retailers are known for offering deals, discounts, and special promotions on the day.
However, many companies including Amazon have even announced that it will offer Cyber Monday deals starting on Saturday, November 25 this year. ''Customers can expect deep discounts across categories including electronics, toys, home, fashion, beauty, and Amazon devices,'' the company said in a press release.
Such deals have begun to catch on in India as well, and companies like Amazon, Croma, Tata Cliq, and Vijay Sales are now offering discounts on a range of products.
