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Car Maker Citroen Pulls Ad Amid Charge Of Promoting Harassment Of Women

Car Maker Citroen Pulls Ad Amid Charge Of Promoting Harassment Of Women

NDTV
Thursday, December 30, 2021 09:30:43 AM UTC

In the ad posted on Egyptian social media in early December, the 60-year-old pop star uses a camera installed in the car's rearview mirror to secretly take a picture of a woman crossing in front of the vehicle.

French car manufacturer Citroen withdrew Thursday an advertisement featuring Egyptian singer Amr Diab after it sparked widespread accusations of promoting the harassment of women.

In the ad posted on Egyptian social media in early December, the 60-year-old pop star uses a camera installed in the car's rearview mirror to secretly take a picture of a woman crossing in front of the vehicle.

The woman clearly does not give her consent to the photograph, but Diab is shown smiling at the image as it pops up on his phone. He then invites the woman to join him in the car.

The advert was slammed on social media in a country where some 90 percent of women aged between 18 and 39 reported having been harassed in 2019, according to a survey by the Arab Barometer research network.

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