Canadian sales of Windsor-made Pacificas, Grand Caravans surge in 2025
CBC
It was a rocky year for Windsor. But it was a good year for minivans built in Canada's car capital.
That's according to 2025 numbers released Monday by global automaker Stellantis, showing that Canadian sales of the Chrysler Pacifica and Grand Caravan rose significantly compared to 2024.
Sales of the Caravan jumped 30 per cent on a yearly basis, while Pacifica sales soared 95 per cent, driving "impressive" overall growth for the Chrysler brand, the company said.
Stellantis' overall sales in Canada were down 12 per cent year-over-year, however, as the carmaker attempts to regain its footing in the North American market.
“2025 marked our 100th year of operations in Canada," Trevor Longley, president for Canada at Stellantis North America, said in the press release. "As the country’s largest automotive employer, we are well-positioned for a strong 2026, building on recent momentum and modest market share gains. We expect this trend to continue as exciting new products enter the market."
One of those products is a new gas-powered Dodge Charger, which is assembled alongside the minivans in Windsor. It enters the market after electric versions of the classic muscle car failed to resonate with buyers — though one battery-powered Charger model will remain on offer.
The company reported selling fewer than 1,000 units of the "Charger (LB)," which a spokesperson confirmed refers to the current generation of the muscle car built in Windsor. That includes both the Dodge Charger Daytona EVs and gas-powered SIXPACKs, as they're known.
But the internal combustion SIXPACK only started rolling off the line last month, so the Daytona EVs make up the bulk of the 2025 figures.
One local dealership previously told CBC Windsor they'd only sold two of the Daytonas — but that they've already seen much more buyer interest in the SIXPACKS.
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