Blackpink's Rosé, once Samsung ambassador, spotted holding iPhone at Met Gala 2021

Blackpink's “Kill This Love” was one of the best examples of product placement in a video song and it featured Samsung devices.

Blackpink’s Rosé attended the Met Gala for the first time this year. The K-pop star dazzled in a Saint Laurent outfit that looked chic at best. As much as I would like to give commentary on Rosé’s looks, I think I should leave that to fashion pundits who are enthusiastic about the annual fashion event that returned after last year’s hiatus. I would talk about something else and it has Rosé in it left, right, and centre. Rosé was spotted holding an iPhone at the Met Gala and it might have miffed Samsung, and although it didn’t seem intentional, it shows how endorsements in the tech industry work. Coming from the same land, Samsung signed Blackpink as its ambassador for Galaxy phones some years back. All four K-pop performers - Rosé, Jisoo, Lisa, and Jennie - made headlines with their smashing performance on their hit number “Ddu-Du Ddu-Du” at the Galaxy A with Blackpink event. Samsung was milking Blackpink’s global popularity to promote its phones that were coming back then.