Bicycle demand growth pedalling to decadal high in India, here’s why

The industry is classified into four segments -- standard, premium, kids and exports. Demand for standard bicycles, which is the largest segment (accounting for half of all bicycles sold in 2020) is driven by government purchases.

New Delhi: India`s bicycle industry is pedalling to a decadal-high demand growth of 20 per cent this fiscal with sales likely to touch 1.45 crore units compared with 1.2 crore units last fiscal, according to Crisil Ratings. The ongoing Covid-19 pandemic has spurred demand for bicycles owing to improving fitness consciousness and leisure requirements, it said. India is the second largest manufacturer of bicycles in the world. The industry is classified into four segments -- standard, premium, kids and exports. Demand for standard bicycles, which is the largest segment (accounting for half of all bicycles sold in 2020) is driven by government purchases.