Bargain hunters pounce as Trump condo prices hit decade lows

Bargain hunters are scooping up units in Trump buildings as hostility toward Donald Trump combines with the pandemic to push prices for condos and hotel rooms to decade lows

NEW YORK -- The building has stunning Manhattan skyline views, its spa offers deep-tissue massages, and the fancy restaurant off the lobby serves up prime steaks. Best of all, many apartments at the Trump World Tower are selling at a deep discount — assuming the buyer doesn’t mind the name over the door. “Fifty percent of the people wouldn’t want to live in a Trump building for any reason ... but then there are guys like me,” says Lou Sollecito, a car dealer who recently bought a two-bedroom unit with views of the Empire State Building. “It’s a super buy.” The purchase price was $3 million, nearly a million less than the seller paid in 2008. Bargain hunters are swooping in to take advantage of prices in Trump buildings that have dropped to levels not seen in over a decade, a crash brokers attribute to a combination of the former president's polarizing image and the coronavirus pandemic. It’s a stunning reversal for a brand that once lured the rich and famous willing to pay a premium to live in a building with Trump’s gilded name on it.