AMC's Taylor Swift deal fulfills theater chain's wildest dreams and here's how
Fox News
AMC's Taylor Swift deal fulfills theater chain's wildest dreams and here's how. Swifties and their favorite star may change the face of music and movie entertainment.
Swift’s deal with AMC reportedly emerged from the pop singer’s dissatisfaction with the terms offered by Hollywood studios. According to Puck reporter Matthew Belloni, this led Scott Swift, the pop singer’s father, to reach out directly to AMC CEO Adam Aron. Jon Miltimore is editor-at-Large of the Foundation for Economic Education. He formerly served in the George W. Bush White House in the speech writing department.
Throw in a heated Hollywood writers strike, which was likely to delay film releases, and it appeared likely that AMC would soon become yet another pandemic casualty — which is why the company's already bruised stock fell from $41 a share to just over $7 in the span of three weeks.