Amazon Prime Video tests AI-assisted dubbing
The Hindu
Amazon’s Prime Video streaming service announced it will begin testing AI-assisted dubbing.
Amazon's Prime Video streaming service announced Wednesday it will begin testing AI-assisted dubbing to make its international content more accessible to viewers worldwide.
The pilot programme will initially feature 12 licensed movies and series that previously lacked dubbing support, including titles such as "El Cid: La Leyenda," "Mi Mamá Lora," and "Long Lost."
The service will launch with English and Latin American Spanish dubbing options.
"At Prime Video, we believe in improving customers' experience with practical and useful AI innovation," said Raf Soltanovich, VP of technology at Prime Video and Amazon MGM Studios.
"AI-aided dubbing is only available on titles that do not have dubbing support, and we are eager to explore a new way to make series and movies more accessible and enjoyable."
The developments came as union leaders in the creative industries bill AI as an existential crisis for artists, who worry that their livelihoods will be wiped out by the technology.
The role of AI was a major factor in the 2023 Hollywood strikes by actors and writers who feared that studios would use generative AI to perform tasks typically done by paid creatives.

Currently, only the services in the 32 series stop at the section of the road adjacent to the Broadway terminus, temporarily closed on account of reconstruction work. Small traders association tells R. Ragu that ensuring the services now accommodated at the temporary terminus at Island Grounds stop at NSC Bose road would benefit visitors to the markets in Parrys

The silent reading movement in the Mylapore-Mandaveli-RA Puram area showed up first at Nageswara Rao Park around two years ago, with modest ambitions, when Balaji launched it along with other reading enthusiasts from the region. This initiative has now moved parks, and seems to set to get entrenched in one. Due to renovation work at Nageswara Park, the reading session became irregular. With the Nageswara Rao park work gaining more surface area, it had to be shifted elsewhere. And it seems set to continue with a newly discovered green patch in RK Nagar in the Sundays to follow.











