Caitlin Clark will reportedly sign a sneaker deal with Nike
CNN
Caitlin Clark is reportedly set to wear her own signature Nike sneaker in the WNBA.
Caitlin Clark is reportedly set to wear her own signature Nike sneaker in the WNBA. Clark helped lift women’s college basketball to new heights, became the leading scorer in NCAA basketball history and was taken as first pick in the WNBA draft. Now she’s set to sign an eight-year deal worth up to $28 million with Nike, according to the Wall Street Journal. The Athletic has reported that Clark’s deal includes a signature Nike shoe. Nike did not respond to CNN’s requests for comment. CNN has not independently confirmed a deal between Clark and Nike. Clark has been highly sought after by brands. State Farm, Gatorade, Panini and others have endorsement deals with Clark, valued at around $3 million. These endorsement deals will help Clark supplement her $76,535 rookie salary in the WNBA. The top NBA pick will make a $10.5 million salary — 137 times more than Clark. Endorsement deals are significant for both brands and athletes, and no athletic company spends more on player endorsements than Nike. In 2023, Nike spent $4 billion on marketing, including endorsements with stars like LeBron James, Serena Williams and Derek Jeter.
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