United States

ESPN and sports media are betting on gambling content

New York (CNN Business)First it was Turner Sports, then Fox Sports and now it's ESPN's turn. Sports media is betting big on sports gambling.ESPN announced on Tuesday that it is partnering with Caesars Entertainment to build a new ESPN-branded studio at its LINQ Hotel and Casino in Las Vegas.The studio will launch next year and it will serve as a "hub" for sports betting-related content across ESPN's TV, digital and social platforms, while providing coverage for the growing number of sports events that take place in Las Vegas.In this new partnership, Caesars will also be ESPN's official sports-odds data supplier."The sports betting landscape has changed, and fans are coming to us for this kind of information more than ever before," Mike Morr ...